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Media Release: SANParks and Nashua Mobile get a head start on Earth Hour 2010 celebrations
Date: 26th March 2010
South African National Parks and Nashua Mobile joined forces to celebrate Global Earth Hour 2010 a day early at Groenkloof National Park today (26 March 2010).
South African National Parks and Nashua Mobile joined forces to celebrate Global Earth Hour 2010 a day early at Groenkloof National Park today (26 March 2010). SANParks turned off all non-essential lights and computers for an hour between 09:30 and 10:30 and held a quiz competition between its divisions centred on Earth Hour and the environment.
The official WWF Earth Hour 2010 will be commemorated on Saturday 27 March 2010 from 20:30 to 21:30, to raise awareness about climate change, biodiversity and our individual carbon footprints. During this hour, individuals and companies are requested to turn off all lights in a show of solidarity and call for strong action against climate change.
Reynold Thakhuli, General Manager of Media Relations at SANParks said, “Because Earth Hour falls on a weekend, SANParks felt that it would be appropriate to begin raising awareness of the campaign and its importance among SANParks employees by switching off electricity for an hour at our head office in Groenkloof National Park the morning before the official Earth Hour.”
“It is important that as a conservation agency in South Africa, we take the lead in educating our employees first about global initiatives such as this and encourage participation. Our employees can then be empowered to spread the message in their circles and contribute to the success of such a global campaign,” said Thakhuli.
SANParks divisions were requested to elect representatives to participate in the Earth Hour quiz and brush up on their knowledge of climate change, global warming and carbon footprints.
Nashua Mobile sponsored prizes for the quiz activity and joined SANParks for the Earth Hour celebrations.
Account Executive Manager, Humsheera Bey said, “Nashua Mobile is proud to be associated with an organisation like SANParks and it is an honour for us to be present here today and be involved in Earth Hour with SANParks. The message that together we can all make a difference for the better of the Earth can only be sent out if we show support and stand together.”
Thakhuli said that SANParks was pleased to have Nashua Mobile come on board with this initiative. “It is reassuring that we have stakeholders like Nashua Mobile who take our mandate of conservation seriously and join us at times like these to demonstrate their dedication and support,” he said.
SANParks and Nashua Mobile urge everyone to participate in WWF Earth Hour 2010 and on Saturday 27 March 2010 from 20h30 to 21h30, switch off your lights to support action against climate change and call for a climate deal that keeps global warming below 2 degrees and pledge to reduce your own carbon footprint.
SANParks Corporate Communications
Ms. Zakiya Fareed – Media and Stakeholder Relations, SANParks, tel: 012 426 5202, cell: 082 766 6342, e-mail: email@example.com